SCENT LAYERING "UNIQUELY YOU" CAMPAIGN

We’re thrilled to see our work for Jo Malone London out in the wild. Acting as the creative agency partner for their Scent Layering “Uniquely You” campaign, we commissioned director & photographer Quentin Jones and cast actress India Amarteifio, to bring their world to life. 

A note from Quentin: 

"I have been developing a way of creating 3D moving collages in film, which get really fun when I put live action footage into them. I knew I wanted to play with this for Jo Malone and bring in their iconic bottles as symbols, negative spaces, and gateways to new scenes. The films are about layering up scents so the more is more approach felt right when it came to the layers of graphics, products, and even the star - India herself. I loved playing with showing different versions of her in one scene that burst to life with each fragrance combination. Dream brief and project really!"

CREDITS

Photographer & Director: Quentin Jones

Talent: India Amarteifio