From Premier League Legend to Premium Streaming: DeliverING Championship Content

Creative Blood partnered with Paramount+ to produce promotional assets for "Beckham & Friends Live," an innovative Champions League alternate live stream featuring football icon David Beckham.

Our team delivered comprehensive promotional content that drove awareness and engagement for this groundbreaking show. We produced key art and social media content that captured the unique atmosphere of watching Champions League action alongside Beckham himself.

Every asset we created reflected the show's sophisticated yet accessible brand positioning, helping audiences feel like they were part of Beckham's inner circle. Our production expertise translated Paramount+'s vision into premium content that resonated with both casual viewers and dedicated football fans.

The promotional campaign successfully launched a new format for sports entertainment, demonstrating how celebrity-driven content can transform traditional sports viewing experiences into intimate, premium entertainment.

CREDITS
Photographer: Sebastian Nevols
DOP: Sonni Rossi