Levi's 501 x Marcus

Rashford & Peggy Gou

Creative Blood proudly spearheaded the UK production for Levi's groundbreaking Global 501 Campaign, marking 150 years of the legendary 501 jean.

Tasked with ensuring seamless aesthetic harmony with the USA shoot, we masterfully balanced two solo talent shoots and a joint talent shoot... all within a single day in Manchester. Under the banner "The Number That Changed Everything," the campaign showcased five modern visionaries, including Marcus Rashford and Peggy Gou. Our comprehensive services, from full-scale production to meticulous location scouting, brought this iconic celebration to life with unmatched dynamism and style.



Director & Photographer: Felix Cooper​
VP Global Brand Creative: Chad Hinson